- Write valuable content on your blog to attract organic traffic
- Build relationships with influencers who can help increase awareness
- Make sure products have at least three images to increase conversions
- Focus on email list building with incentives like discounts or exclusive deals
- Leverage paid search targeting to attract more visitors
- Publish more guest posts on related blog sites
- Create and promote targeted offers on social media
- Update old product pages and boost search rankings
- Start a referral program to reward existing customers
- Set up retargeting campaigns to bring visitors back to your store
- Utilize video content to increase engagement and drive traffic
- Incorporate personalization to target customers and show relevant products
- Promote products on local listing sites like Yelp, Yellow Pages, and Google Maps
- Partner with brands to build mutual customer bases
- Run local events or offer in-store pick up to draw in customers
- Run sweepstakes and contests to increase brand awareness and customer engagement
- Connect with micro-influencers and utilize their audiences
- Expand into international markets and offer global shipping
- Utilize organic, earned and paid Search Engine Optimization (SEO) techniques
- Send abandoned cart emails to recapture potential customers
- Add customer reviews to product pages to boost sales
- Use content marketing to answer customers’ frequently asked questions
- Develop campaigns that are optimized for converting on mobile
- Join in cross-promotions with social media groups and communities
- Optimize product descriptions to make them keyword-rich