For any Los Angeles business, an optimized website is one of the best investments that they can make. Search engine optimization (SEO) is key to getting discovered online and growing an online presence. For BigCommerce-powered websites, there are certain steps that should be taken in order to boost their overall SEO performance.
This article provides four BigCommerce SEO tips for Los Angeles businesses. With the implementation of these tips, businesses will be able to get the most out of their online presence.
The first of these BigCommerce SEO tips for Los Angeles businesses is to optimize the URL structure. The URL structure plays a major role in how search engines rank websites, and having an optimized URL structure can help improve visibility and rankings. Ensure that the URLs are descriptive, informative, and include the main keywords in each URL.
The second tip is to have an SEO-friendly content strategy. SEO-friendly content should be written with the intent of ranking well in search engine results pages (SERPs). This means writing content that is keyword-rich, original, and engaging to readers. Additionally, it is important to ensure that the content is optimized for mobile devices since many people conduct searches from their phones.
The third tip is to ensure that the website is secured with an SSL certificate. An SSL certificate provides a secure connection between the website and its users, and it also helps boost a website’s SEO rankings. Securing a website with an SSL certificate is an easy and inexpensive way to improve SEO performance.
The fourth and final tip is to use structured data to help search engine crawlers better understand the content on the website. Structured data is a way to communicate the main points of an article or web page to search engine algorithms. Implementing structured data can help boost visibility and rankings in search engines.
By following these BigCommerce SEO tips for Los Angeles businesses, businesses can improve their online presence and maximize their visibility in search engine results. Implementing these tips will help businesses increase their online presence, attract more qualified leads, and ultimately, grow their business.