5 Ways to Improve Your Google Ads Quality Score

April 04, 2022

Design a comprehensive keyword list that matches the intent of the search query.
Utilize the match types in Google Ads, paying special attention to exact and phrase match to maximize relevance.
Utilize negative keywords to ensure your ads are not displaying for irrelevant searches.
Optimize your ad text with relevant keywords and communicate a clear, concise, and relevant message.
Create relevant, effective landing pages that align with the message in your ads.