- Use personalization techniques like addressing customers by name or using their location to create more relevant messages.
- Include visuals such as streamlined infographics, images, or videos to enhance the content of emails.
- Include social media buttons to encourage customers to connect with the brand.
- Leverage loyalty programs to incentivize sign-ups and reward customers for long-term engagement.
- Utilize mobile-friendly emails to reach customers on their phones.
5 Ways To Target Millennials With Email Marketing
August 02, 2022