- Personalization - Use customer data to create a personalized product experience.
- Omnichannel marketing - Manage your product marketing across multiple platforms simultaneously.
- Mobile marketing - Utilize mobile-responsiveness and mobile-specific features to meet customers where they’re at.
- Word-of-mouth advertising - Leverage existing customer testimonials to reach new markets, increase customer loyalty and drive brand awareness.
- Content marketing - Create product-centric content (e.g., how-to guides, product reviews) to give customers extra insight into your products.
- Influencer marketing - Partner with influencers within your industry to create product-focused campaigns and increase visibility for your products.
6 Product Marketing Strategies That Will Get You More Sales
June 10, 2022