In 2020, SEO (Search Engine Optimization) is more important than ever. So, if you want to drive more traffic to your website and get the most out of your SEO efforts, now’s the time to pay attention and experiment with techniques that will make your content stand out. Here are seven SEO experiments you can try to skyrocket your traffic in 2020.
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Repurpose Old Content: If you’ve been blogging for a while, chances are you have some great content that's still relevant but doesn’t get much attention. Update these older posts and republish them to make sure your visitors are getting the most relevant content. You can also create new content based on the ideas in the old posts, so both versions get more attention.
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Use Targeted Keywords: To maximize your SEO efforts, you should use targeted keywords in your content. Taking the time to research the best keywords and phrases that relate to your niche can make a huge difference in how your content performs in search engine results.
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Focus on Quality: Quality content is the cornerstone of any successful SEO strategy. Make sure the content you produce is aimed at the right audience, up-to-date, and provides real value to readers. The more useful and unique your content is, the better your chances at earning higher search engine rankings.
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Improve Your Internal Linking Structure: You should be regularly evaluating your website's internal link structure to make sure it’s easy to navigate and does not contain any broken or redirected links. Investing in a good internal linking structure can make a big difference for your search engine rankings.
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Monitor Your Site Speed: Slow loading times can seriously harm your SEO efforts. Make sure your website loads properly and quickly on all devices. Regularly monitor your website speed and take steps to improve it if needed.
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Optimize for Voice Search: More and more people are using voice search technologies such as Siri and Alexa to search the web. Make sure your content is optimized for voice search so it's easier to find in search engine results.
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Re-evaluate Your Strategies: Finally, you should always be on the lookout for new SEO experiments and re-evaluate your existing strategies regularly. Don't be afraid to try something new and keep track of what works and what doesn't.
By consistently staying on top of SEO trends and experimenting with new techniques, you'll be able to maximize your efforts and get the most out of your online presence. Implementing these seven SEO experiments into your strategy will bring in more traffic and help you reach more of your target audience.