Bigcommerce vs Volusion: Which is Right for Your Business?
E-commerce businesses have grown exponentially in recent years and choosing the right platform for your business can be a daunting task. Two of the most well-known and popular e-commerce platforms are Bigcommerce and Volusion. Both platforms provide businesses of all sizes with robust tools to help build and manage an online store. However, they each come with a unique set of features, which can make the decision-making process difficult. In this article, we will compare Bigcommerce and Volusion and look at which might be a better fit for your business.
In terms of features, Bigcommerce is marketed as a comprehensive e-commerce solution. It offers a wide range of features, including an integrated shopping cart, customizable themes, and content management tools. Additionally, Bigcommerce has a range of marketing and analytics features to help business owners track sales and customer activity. It also includes payment options from major providers like PayPal and Stripe, as well as the ability to offer customers loyalty programs.
Volusion, on the other hand, is geared more towards smaller businesses. It comes with many of the same features as Bigcommerce, such as payment processing and content management. However, it does not have the same comprehensive analytics and marketing tools available. In addition, its design options are limited compared to Bigcommerce.
One of the biggest advantages of Bigcommerce is the pricing structure. Bigcommerce is less expensive than Volusion and offers more features and tools to help businesses save money. Bigcommerce also allows businesses to scale up or down as needed, which can be a great advantage for businesses that are just starting out.
The advantage to Volusion is that it is a great choice for businesses on a budget. It offers a variety of plans and pricing structures, with the basic plan being much less expensive than Bigcommerce. Additionally, its design options are simpler than Bigcommerce and can be a good fit for businesses that don't need the full range of features offered by Bigcommerce.
Ultimately, the decision of whether to go with Bigcommerce or Volusion will depend on your specific needs and budget. But, to answer the question posed earlier, Bigcommerce is likely the better fit for businesses with more complex needs and larger budgets. On the other hand, if you are a small business or are on a tight budget, then Volusion may be the better choice.