Complete List of Google Penalties:
- Unnatural links penalty – penalties for sites that use manipulative or artificial link building techniques to manipulate search engine results.
- Manual action penalty – Google manual action taken against a website for violating the webmaster guidelines.
- Panda penalty – algorithmic penalty that targets sites with poor quality or thin content.
- Penguin penalty – algorithmic penalty that targets sites that are over-optimized with links or keywords and includes penalties for sites with an excessive amount of exact match anchor text links.
- Mobile penalty – penalty for sites that are not mobile-friendly and are deemed not-optimized for mobile devices.
- Unnatural outbound links penalty – penalty for sites that engage in unnatural outbound links that cannot be
How to Recover:
- Review your link profile and disavow any suspicious links.
- Remove any keyword stuffing or manipulative techniques and re-submit a reconsideration request.
- Conduct a content audit and update or remove any low-quality content.
- Make all pages mobile-friendly and optimize for mobile devices.
- Review and adjust your outbound linking practices and make sure they are in line with the guidelines.
- Monitor your SEO performance, especially engagement metrics like traffic, visit duration, bounce rate, look for any potential algorithm changes, penalties, or dips in performance.