Google Map Pack: 4 Strategies For Your Small & Local Business

Utilizing Local Specific Promotions: Use Google Maps to create localized promotions to help your small business get the much needed visibility in its target market. When customers search for businesses of your type in their area, they can find your local discount or offer.

Connecting with Local Communities: Promote your business on local forums, sponsored events and other local community information sites. Develop relationships in the local space by connecting with neighborhood bloggers, residents and business organizations.

Exploring Paid Ads: Set up paid ad campaigns with Google Adwords. Make sure to focus on specific keywords related to your small business. You could also target people searching for specific services or products that you can offer.

Building Positive Reviews: Encourage customers to leave positive reviews about your business on Google Maps. This helps to build a good reputation for your business and be more visible to people looking for similar services.