Growing Your Marketing Campaigns With Thought Leadership

An example of growing a marketing campaign with thought leadership would be to create a website or blog with content related to the industry. The blog should feature interviews with experts in the field or investigative research articles about the industry. Additionally, business leaders behind the brand should contribute thoughtfully written articles to the blog or host regular webinars that address timely topics. Finally, the blog or website should be promoted on social media and through email campaigns to build and engage with a targeted audience.