To grow my email subscriber list to 873,049 subscribers, I leveraged several different lead generation tactics across multiple channels. I optimized my website pages to rank better on search engines and incorporated a targeted PPC campaign to drive more qualified website visitors. I also provided plenty of incentives for users to sign up to my email list, including a rewards program that gave exclusive discounts and early access to new products. Lastly, I ran contextual email campaigns and cross-promoted my sign-up forms where appropriate. As a result, my subscriber list gradually increased to 873,049 over the course of 18 months.
How I grew my email subscriber list to 873,049 subscribers
December 20, 2022