How to use push notifications to drive ecommerce sales

You can use push notifications to drive ecommerce sales by personalizing the messages based on customers' past purchases, current order status and preferences. For instance, you can send out a push notification to all customers who recently added items to their cart but haven't yet purchased, let them know about a special coupon offer, or remind them of the item they were interested in a few days ago. Furthermore, you can send personalized recommendations based on customers' past purchases and interests, so they can be more likely to check out the items. Additionally, sending push notifications about sales and discounts, or during special occasions like the festive season, can increase ecommerce sales.