Referring Domains vs Backlinks: What’s the Difference?

May 08, 2022

Referring domains and backlinks are both important components of any successful SEO strategy. They can both help improve your website ranking, but there is an important difference between the two. Understanding the difference between referring domains and backlinks will help you make the most of your SEO efforts.

Referring domains refer to the number of websites that link to your website. It’s important to note that each website linking to your website is considered one referring domain. So if a website has multiple links to pages on your website, it’s still counted as just one referring domain. This is different from backlinks, which refer to the number of links coming from a single website.

Another difference between referring domains and backlinks is that backlinks are counted as an individual vote of confidence in your website while referring domains are counted as a collective vote. A referring domain shows the search engines that multiple sources think your website is important, while a backlink simply shows that one website thinks your website is important.

Finally, another difference between referring domains and backlinks is how they impact your website rankings. Referring domains are more likely to help you boost your website’s domain authority, which is the metrics used by search engines to rank your website in SERPs. On the other hand, backlinks are better for boosting your website’s page-level rankings.

In conclusion, referring domains and backlinks are both important components of a successful SEO strategy. It’s important to understand the difference between the two and focus on building both types in order to achieve the best results.

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