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Research keywords relevant to your business: Identify keywords that your target customers are likely to search and incorporate them into your Shopify product descriptions, meta titles and meta descriptions.
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Optimize page titles and meta descriptions: Make sure your page titles and meta descriptions are descriptive and relevant to the content of the page and contain your targeted keywords.
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Create SEO-friendly URLs: Use keywords in URLs to help search engines understand your page content.
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Implement Structured Data Markup: Structured data helps search engines better understand what your site and individual pages are about.
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Utilize Search Engine Sitemaps: Create and submit a sitemap to tell search engines what pages you have and it helps their crawlers quickly find them.
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Optimize product images: Make sure you have descriptive and keyword rich file names, and include the alt attribute with relevant keywords.
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Generate backlinks: Try to generate backlinks from authoritative and relevant sources.
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Monitor and analyze your SEO performance: Regularly track and measure your SEO performance. Use Google Analytics and Search Console to get insights such as the number of website visitors and their location, the time they spent on your website, the pages they visited and how they got there to guide your SEO strategy.