The Role of Social Media in Web Design and Development

One example of the role of social media in web design and development is using social media platforms to drive web traffic. By using Twitter and Facebook to post content, businesses can boost their web presence and encourage users to view their website directly. Additionally, social media platforms such as LinkedIn and Instagram can be used to create more personalized experiences for the customer by utilizing forms, polls, and surveys, which can all be designed to better tailor the customer experience.