Video SEO Best Practices Checklist

November 29, 2022

  1. Optimize video titles and description: Use relevant keywords in titles, descriptions, and file name.
  2. Include a transcript: Create a transcript or captions file to make video content easier to consume and optimize search results.
  3. Add Schema Markup: Utilize schema markup to highlight the video content on SERPs and make it more visible.
  4. Encourage engagement:Use annotations, cards, and YouTube videos as interactive elements to encourage engagement with your videos.
  5. Share Video: Share the video across social media networks and embed it on your site.
  6. Create Custom Thumbnails: Customize thumbnails with text, colors, and graphics to make a video stand out.

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